top of page
Writer's pictureDeAndrea Dorsey

How Do I Find My Creative Niche?

Updated: Sep 23, 2023

Have you ever been frustrated with not knowing what you are good at? Have you ever looked at others that you deemed talented and wonder why you weren't gifted with such said talent? Well let me be the first to welcome you to the club. But that's the first mistake people make is looking at others and feeling a sense of disappointment because they have yet to discover what they are good at. I have come to realize over the last couple of years that our talent lies within us - dormant.


Our talent lies dormant for multiple reasons. It could be that you are waiting to be encouraged by someone. You could simply know what your talent is but unsure of how to bring it to life. I can list out multiple reasons but all will be based solely on my perceptions; however, only you will know but you must dig deep within yourself to find. Your talent may spurn from your characteristic traits such as artistry, creativity and etc. For me, my niche spurn from creativity.


Here's my story:


A few years ago, I stumbled upon what I dubbed as my niche. How I discovered it was by an unlikely occurrence. I'm a huge thrifter, I live for the Goodwill, Salvation Army and of course, Poshmark. So I started off selling clothes on Poshmark and I felt that I was doing pretty good. So the little entrepreneur in me, at the time, decided that I wanted to start me a website and sell used clothes. I'll tell you now that was the dumbest idea EVER. It was dumb for the simple fact that (1). I was already selling clothes via an app in which I was garnering followers with consistent sales and (2) there is no two. At the time, I considered it a failure however, looking back now that unsuccessful attempt led me to finding my true niche. After becoming super frustrated about not being able to garner traffic and make any sells on my own, I stumbled upon a webinar on Facebook. The webinar was being hosted by a magazine company and they were interviewing a successful businesswoman who took a small idea and expanded to onto a grandular level. As part of this webinar, she discussed the approach she took as well as showcased how she helped others in the form of testimonials. As I watched the testimonials, I realized they all had something in common. They didn't just replicate an idea but they made it their own in which, they all put in work to tailor the product to fit their target audience. But what stood out for me was the creativity part of their brand. The testimontials sparked the creativity in me and mixed it with my love for jewelry. So I started The Green Beam LLC in which specializes in creating beaded jewelry for men and women, in which we never duplicate looks.


I was never interested in making jewerly but I have always been creative, I just needed something to go wrong in order for me to find what has become just right for me!




10 views0 comments

Comments


bottom of page